Rolex 24 at Daytona 

Do you want to have a part in naming one of the most popular and sought-after tickets for the Rolex 24 At Daytona ® ?

Well sports car fans, here’s an unique opportunity to name one of the best-valued ticket packages available for the prestigious 24-hour sports car spectacle that kicks off Speedweeks ® and the GRAND-AM® Rolex Sports Car Series presented by Crown Royal Cask No. 16.

The advance super four-day ticket is the best way to capture all the action and atmosphere of the Rolex 24 At Daytona. For only $85 (a savings of $75 if you were to buy everything the package offers separately), the advance super four-day ticket provides pretty much everything a sports car fan could need in an infield ticket – infield and grandstand access for all four days, daily infield parking, overnight tent camping, Sprint FANZONE

and finally garage access – where fans can literally rub elbows with the teams and drivers as they prepare for the ultimate test of driver and machine.

But this great package needs a much better name than super four-day ticket, so we need your input. Put on your marketing hat and let the creative juices flow! Brainstorm some ideas and tell us what name best describes this ultimate, all-you-could-need Rolex 24 ticket package and the winning entry will win a 4 pack of these super four-day tickets to the 2011 Rolex 24 on Jan. 27-30. In addition, we’ll also give you access to Gatorade Victory Lane so you can be part of the post-race victory celebration. Submissions will be accepted through 11:59 pm EST on April 20, 2010.

Good luck and thanks for your help!


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