The Daytona 500 Recognized by Forbes as One of the Most Valuable Sports Brands
The Daytona 500, recognized as “The Great American Race” and the premier event in the NASCAR Sprint Cup Series, is also one of the most valuable sports brands in the world according to the Forbes Fab 40 published this week on Forbes.com. Click here to view the press release.
Public Relations and Marketing Department Receive FPRA Golden Image Award
The public relations and marketing department of Daytona International Speedway was honored with a prestigious 2011 Golden Image Award from the Florida Public Relations Association (FPRA) for its 2010 Daytona Repave public relations program. Click here to view the press release.
For Eighth Straight Year, DIS Earns Welcome Mat Award
For the eighth straight year, historic Daytona International Speedway has been awarded the Welcome Mat from The Good Sam Club for hosting the most RV friendly NASCAR event - the Daytona 500. Click here to view the press release.
Related Features
- Danica Patrick to compete in the 2012 Daytona 500
- Daytona 500 One of the Most Valuable Sporting Event Brands According to Forbes.com
- Photo: DIS President Joie Chitwood III, his son Joie Chitwood IV unveil mini Daytona International Speedway at LEGOLAND Florida
- Statement from Daytona International Speedway President Joie Chitwood III on Danica Patrick’s NASCAR announcement
- Daytona International Speedway Receives FPRA Golden Image Award for Public Relations of the Historic 2010 Repave Project
- Bubba The Love Sponge® Named Honorary Pace Car Driver for the 2011 Coke Zero 400 Powered By Coca-Cola
- Budweiser Signs Multi-Year Renewal with Daytona International Speedway
- SPEED Original Series Speedmakers Captures Entire Six-Month Repaving of DIS
- NASCAR Green Clean Air Tree Planting Project Plants 110 Trees At Daytona Beach International Airport
- DIS announces staff promotions
- Halifax Health named the Official Healthcare System of Daytona International Speedway
