The Daytona 500 Recognized by Forbes as One of the Most Valuable Sports Brands
The Daytona 500, recognized as “The Great American Race” and the premier event in the NASCAR Sprint Cup Series, is also one of the most valuable sports brands in the world according to the Forbes Fab 40 published this week on Forbes.com. Click here to view the press release.
Public Relations and Marketing Department Receive FPRA Golden Image Award
The public relations and marketing department of Daytona International Speedway was honored with a prestigious 2011 Golden Image Award from the Florida Public Relations Association (FPRA) for its 2010 Daytona Repave public relations program. Click here to view the press release.
For Eighth Straight Year, DIS Earns Welcome Mat Award
For the eighth straight year, historic Daytona International Speedway has been awarded the Welcome Mat from The Good Sam Club for hosting the most RV friendly NASCAR event - the Daytona 500. Click here to view the press release.
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- Statement from Daytona International Speedway President Joie Chitwood III on Danica Patrick’s NASCAR announcement
- Daytona International Speedway Receives FPRA Golden Image Award for Public Relations of the Historic 2010 Repave Project
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