DAYTONA BEACH, Fla. – Grand Touring Vodka will become the Official Vodka of Daytona International Speedway under a new multi-year agreement, Daytona International Speedway President Robin Braig said.

The agreement includes significant track signage at the “World Center of Racing,” display space and the renaming of the main entertainment stage in the Sprint FANZONE to the GT Vodka Main Stage.

“We’re excited to welcome to this new brand of vodka to the Daytona International Speedway family of sponsors,” Track President Robin Braig. “We’re looking forward to this new partnership with Grand Touring Vodka and providing a presence at NASCAR’s most prestigious race track.”

GT Vodka is also beginning a two-year sponsorship with JR Motorsports that will feature primary sponsorship of the No. 88 Chevrolet in the NASCAR Nationwide Series, 10 races of which will come in 2010.

“It’s only natural to roll out one of the world's best tasting vodkas at the world's greatest speedway,” said Greg Sacks, Chairman of Grand Touring Vodka. “Grand Touring Vodka is thrilled to be the Official Vodka of Daytona International Speedway and a part of the NASCAR Independence Day festivities. As NASCAR fans cheer on the #88 GT Vodka Chevrolet this weekend, we remind them to drink responsibly and, "Know When To Pass."

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About Grand Touring Vodka: A great American tradition begins with Grand Touring’s handcrafted vodka. We combine the finest grains from America’s heartland with crisp, cool waters. Column distilled and filtered through activated stone carbon, Grand Touring Vodka presents unmatched smoothness and quality. The bounty of labor will be rolling out across the country this summer. Grand Touring Vodka reminds you to drink responsibly, “Know when to pass.” For more information on Grand Touring Vodka, visit