Greg Biffle at DAYTONA Rising
After hearing remarks from Joie Chitwood III and Len Moser of Barton Malow, the construction team of DAYTONA Rising received a special safety demonstration from Greg Biffle, driver of the No. 16 3M Ford Fusion for Roush Fenway Racing in the NASCAR Sprint Cup Series.

As part of its commitment to safety during the construction of the $400 million DAYTONA Rising project, Daytona International Speedway participated in the Occupational Safety and Health Administration (OSHA) National Fall Safety Stand-Down – an initiative that emphasizes fall prevention in the construction industry. NASCAR Sprint Cup Series driver Greg Biffle joined key officials from OSHA, Daytona International Speedway and Barton Malow (design-builder for DAYTONA Rising) at the “World Center of Racing” earlier today to discuss important safety topics with the DAYTONA Rising construction team. 

OSHA Deputy Assistant Secretary of Labor Jordan Barab kicked off the event by discussing the importance of effective safety and health programs at construction sites such as DAYTONA Rising. 

“The number of businesses and workers partnering with OSHA in this week is unprecedented and we want the impact to be unmatched as well,” said Barab. “We're bringing everyone together, including everyone here at the Speedway today, for these events so that we save more lives and prevent more injuries than ever before.” 

Earlier this year, OSHA’s Jacksonville Area Office, the University of South Florida SafetyFlorida Consultation Program and Barton Malow signed a strategic partnership for DAYTONA Rising that focuses on preventing work-related injuries and controlling or eliminating serious workplace hazards. 

“Safety is the foundation of our business both on and off the track,” said Daytona International Speedway President Joie Chitwood III. “It’s important to reinforce the importance of safety as we continue to move forward with DAYTONA Rising.” 

“We’re committed to providing our employees with a safe working environment and will continue to take every measure to ensure that our staff is properly trained and prepared,” said Barton Malow Vice President Len Moser. “Our team is proud to be associated with these great organizations to collectively promote safety management.” 

After hearing remarks from Chitwood and Moser, the construction team received a special safety demonstration from Greg Biffle, driver of the No. 16 3M Ford Fusion for Roush Fenway Racing in the NASCAR Sprint Cup Series. Biffle was on hand to showcase 3M harness technology as well as preview the upcoming Coke Zero 400 Powered By Coca-Cola on Saturday, July 5. He also helped DIS crews install some of the first new, wider seats as part of DAYTONA Rising (more on that below). 

“I’m happy to help Daytona International Speedway and Barton Malow with their ongoing safety efforts for the DAYTONA Rising project,” said Biffle. “It’s amazing to see how the project has developed in a short time. I hope to be standing in Victory Lane when we return here for the Coke Zero 400.” 

For Coke Zero 400 Powered By Coca-Cola tickets, call 1-800-PITSHOP or visit


DAYTONA Rising Construction Activities

Approximately 2,000 seats were installed in the new grandstand footprint near Turn One. These seats will be available in time for Budweiser Speedweeks 2015. The Speedway expects to install a total of 40,000 new seats by 2015. 

The Speedway also continued escalator, elevator shaft and steel installation during the last month of construction and is now focused on race-ready preparation for the Coke Zero 400 Powered By Coca-Cola. Below is a list of key upcoming race-ready activities: 

  • Asphalt paving and patching
  • Installation of existing stairway fencing and fencing
  • Set up Sprint Tower elevator tent lobbies
  • Installation of entrance chutes for ticket gates

About DAYTONA Rising

DAYTONA Rising is a $400 million reimagining of an American icon – Daytona International Speedway. Five expanded and redesigned entrances, or “injectors,” will lead fans to a series of escalators and elevators, transporting them to three different concourse levels. Each level features spacious social areas, or “neighborhoods,” along the nearly mile-long frontstretch. At the conclusion of the redevelopment, Daytona International Speedway will have approximately 101,000 permanent, wider and more comfortable seats, twice as many restrooms and three times as many concession stands. In addition, the Speedway will feature over 60 luxury suites with track side views and a completely revamped hospitality experience for corporate guests. 

DAYTONA Rising: Reimagining an American Icon, expected to create 6,300 jobs, $300 million in labor income and over $80 million in tax revenue, will be completed in time for the 2016 Rolex 24 At Daytona and DAYTONA 500. DAYTONA Rising was recently cited as a key source of expected job growth in Volusia County as part of the Manpower Employment Outlook Survey. 

Toyota recently became the first Founding Partner of DAYTONA Rising, joining the Speedway to help provide the very best experience for fans through over 20,000 square feet of engagement area, branding rights for the Toyota Injector and one of the new neighborhoods. 

Barton Malow is serving as the design-builder for the project. In addition to DAYTONA Rising, Barton Malow has renovated the University of Michigan “Big House” and the Rose Bowl. 

ROSSETTI, an award-winning architectural design and planning firm for the past 40 years, which headed the design for Ford Field NFL Stadium, University of Notre Dame Compton Family Ice Arena and five Major League Soccer Stadiums, is leading the master planning of the DAYTONA Rising site. 

Race fans can follow the progress of the DAYTONA Rising project by visiting and connecting with Daytona International Speedway on Twitter, Facebook and Pinterest.  Also, fans can see the construction project up close by taking one of the daily tours available at the Speedway on non-event days throughout the year. Visit or the Speedway Ticket and Tours Building for more information. 

For tickets and more information on Daytona International Speedway events, visit or call 1-800-PITSHOP.


About Daytona International Speedway

Daytona International Speedway is the home of "The Great American Race" - the DAYTONA 500. Though the season-opening NASCAR Sprint Cup event garners most of the attention - as well as the largest audience in motorsports - the approximately 500-acre motorsports complex boasts the most diverse schedule of racing on the globe, thus earning it the title of "World Center of Racing." In addition to eight major weekends of racing activity, rarely a week goes by that the Speedway grounds are not used for events that include civic and social gatherings, car shows, photo shoots, production vehicle testing and police motorcycle training.

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