Sep 19 | Nearly 500 Units of Blood Generated In Ninth Annual 9-11 ‘Drive To Donate’ Blood Drive

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The blood drive, which took place in the historic Speedway infield at the Daytona 500 Club, also received promotional support from Orlando NBC television affiliate WESH Ch. 2. In addition, each guest who donated received a free Daytona International Speedway tour admission ticket and a free commemorative T-shirt.

Blood Drive

Daytona International Speedway and OneBlood brought the Central Florida community together to save lives Saturday, Sept. 13 at the “World Center of Racing” by generating 485 units of blood in the ninth annual 9-11 “Drive to Donate.” For OneBlood, the 9-11 “Drive to Donate” was the single largest one-day blood drive they have hosted this year.

Within just a couple of days, the blood donations from last Saturday’s 9-11 “Drive to Donate” were processed, tested and dispatched to hospitals and will help more than 1,400 patients. In the United States, an individual needs a life-saving blood transfusion every two seconds.

The blood drive, which took place in the historic Speedway infield at the Daytona 500 Club, also received promotional support from Orlando NBC television affiliate WESH Ch. 2. In addition, each guest who donated received a free Daytona International Speedway tour admission ticket and a free commemorative T-shirt.

For more information on future blood drives, visit www.oneblood.org.

Tickets for the 57th annual DAYTONA 500 on Sunday, Feb. 22 as well as the rest of Budweiser Speedweeks 2015 events are available by calling 1-800-PITSHOP or online at http://www.daytonainternationalspeedway.com

Fans can stay connected with Daytona International Speedway on Twitter, Facebook, Instagram and Pinterest for the latest news all season long.  Fans can follow the latest on DAYTONA Rising, the $400 million frontstretch renovation at the “World Center of Racing” by using #DAYTONARising on Twitter or visiting www.daytonarising.com.

Sep 17 | DIS Garners Top Honors at 2014 PR News Platinum PR Awards

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“We like to be big and bold at Daytona International Speedway,” Track President Joie Chitwood III said. “The DAYTONA Rising 500 groundbreaking event was a unique and innovative way to kick off this historic project and we’re thrilled to see it recognized on a national level with a PR News Platinum PR Award.”

PR News Award

Daytona International Speedway was honored on Tuesday, Sept. 16, at the 2014 PR News Platinum PR Awards Luncheon in New York City winning the Media Event - Brand category for its historic DAYTONA Rising groundbreaking event – the DAYTONA Rising 500. 

This annual event salutes the year's most outstanding communicators, initiatives and organizations in the highly competitive and dynamic PR arena. These coveted awards set a benchmark for excellence in communications. The full list of winners and honorable mentions can be viewed here: http://www.prnewsonline.com/platinum-winners-2014/#.VBiIafbGpI4.twitter

The DAYTONA Rising 500, held in July 2013, was a competition featuring massive construction equipment in place of stock cars that bestowed upon the winners the honor of being the first to officially break ground on the DAYTONA Rising project. 

DAYTONA Rising 500

The DAYTONA Rising 500—the 500, in this case, signifying the approximate size of the race course (500 feet)—pitted pairings of current and former NASCAR drivers, as well as crew chief Larry McReynolds, in a test of competitive driving skills by guiding branded, 20-ton Cat® 950K Wheel Loaders through a series of obstacles and construction-site skill tests. In addition to event winners Greg Biffle and Trevor Bayne, the teams included drivers Jeff Burton and Ryan Newman, as well as McReynolds and NASCAR legend Darrell Waltrip. 

“We like to be big and bold at Daytona International Speedway,” Track President Joie Chitwood III said. “The DAYTONA Rising 500 groundbreaking event was a unique and innovative way to kick off this historic project and we’re thrilled to see it recognized on a national level with a PR News Platinum PR Award.”  

Coyne PR, the Speedway’s PR agency of record on the DAYTONA Rising project, assisted with the planning and execution of the event.

“We are incredibly privileged to work with the great professionals at Daytona International Speedway,” said Tom Coyne, CEO of Coyne PR. “We are so proud of this team effort and the opportunity to be part of this historic project.”

About DAYTONA Rising

DAYTONA Rising is a $400 million reimagining of an American icon – Daytona International Speedway. Five expanded and redesigned entrances, or “injectors,” will lead fans to a series of escalators and elevators, transporting them to three different concourse levels. Each level features spacious social areas, or “neighborhoods,” along the nearly mile-long frontstretch. At the conclusion of the redevelopment, Daytona International Speedway will have approximately 101,000 permanent, wider and more comfortable seats, twice as many restrooms and three times as many concession stands. In addition, the Speedway will feature over 60 luxury suites with track side views and a completely revamped hospitality experience for corporate guests. 

DAYTONA Rising: Reimagining an American Icon, expected to create 6,300 jobs, $300 million in labor income and over $80 million in tax revenue, will be completed in time for the 2016 Rolex 24 At Daytona and DAYTONA 500. DAYTONA Rising was recently cited as a key source of expected job growth in Volusia County as part of the Manpower Employment Outlook Survey. 

Toyota recently became the first Founding Partner of DAYTONA Rising, joining the Speedway to help provide the very best experience for fans through over 20,000 square feet of engagement area, branding rights for the Toyota Injector and one of the new neighborhoods. 

Barton Malow is serving as the design-builder for the project. In addition to DAYTONA Rising, Barton Malow has renovated the University of Michigan “Big House” and the Rose Bowl. 

ROSSETTI, an award-winning architectural design and planning firm for the past 40 years, which headed the design for Ford Field NFL Stadium, University of Notre Dame Compton Family Ice Arena and five Major League Soccer Stadiums, is leading the master planning of the DAYTONA Rising site. 

Race fans can follow the progress of the DAYTONA Rising project by visiting www.DAYTONARising.com and connecting with Daytona International Speedway on Twitter, Facebook and Pinterest. Also, fans can see the construction project up close by taking one of the daily tours available at the Speedway on non-event days throughout the year. Visit www.daytonainternationalspeedway.com/tours or the Speedway Ticket and Tours Building for more information. 

For tickets and more information on Daytona International Speedway events, visit www.daytonainternationalspeedway.com or call 1-800-PITSHOP.

 

About Daytona International Speedway

Daytona International Speedway is the home of "The Great American Race" - the DAYTONA 500. Though the season-opening NASCAR Sprint Cup event garners most of the attention - as well as the largest audience in motorsports - the approximately 500-acre motorsports complex boasts the most diverse schedule of racing on the globe, thus earning it the title of "World Center of Racing." In addition to eight major weekends of racing activity, rarely a week goes by that the Speedway grounds are not used for events that include civic and social gatherings, car shows, photo shoots, production vehicle testing and police motorcycle training.

Sep 09 | 9 11 Drive to Donate Scheduled for Saturday Sept 13 at DIS

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Daytona International Speedway and OneBlood are bringing together the Central Florida community for the 9/11 “Drive to Donate” Blood Drive on Saturday, Sept. 13 at the “World Center of Racing.” This is the ninth straight year that the Speedway will serve as the location for the blood drive, which is also receiving support from Orlando NBC television affiliate WESH Ch. 2.

The “Drive to Donate” Blood Drive will be held from 8 a.m. to 7 p.m. inside the Daytona 500 Club, located in the infield and just outside Gatorade Victory Lane. Donors can enter the Speedway through the Turn 4 tunnel.

Every guest who comes to donate will receive:

  • A free Daytona International Speedway tour admission ticket
  • Free commemorative T-shirt
  • An opportunity to win two Daytona 500 Club ticket packages for the 2015 Daytona 500 if a minimum of 500 units of blood are collected at the event
  • A chance to win two Daytona 500 Club ticket packages for the 2015 Coke Zero 400 Powered By Coca-Cola if a minimum of 900 units of blood are collected at the event.

To make an appointment and find out more about the “Drive To Donate” Blood Drive, visit www.drivetodonate.com or call 1-888-9-DONATE. All donors who make an appointment in advance will be entered to win one of five pairs of tickets to the 2015 Subway Firecracker 250 Powered By Coca-Cola.

Tickets for the 57th annual DAYTONA 500 on Sunday, Feb. 22 as well as the rest of Budweiser Speedweeks 2015 events are available by calling 1-800-PITSHOP or online at http://www.daytonainternationalspeedway.com

Fans can stay connected with Daytona International Speedway on Twitter, Facebook, Instagram and Pinterest for the latest news all season long.  Fans can follow the latest on DAYTONA Rising, the $400 million frontstretch renovation at the “World Center of Racing” by using #DAYTONARising on Twitter or visiting www.daytonarising.com.

Sep 05 | DAYTONA Rising September Project Update: Construction Heats Up During The Summer Months

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DAYTONA Rising is a $400 million reimagining of an American icon – Daytona International Speedway.

DAYTONA Rising Update

During the last month, Daytona International Speedway continued to move forward with the $400 million DAYTONA Rising redevelopment project. Key areas of the new motorsports stadium are beginning to take shape.  

Below is a breakdown of key accomplishments since the last update as well as upcoming construction activities.  

Vertical Transportation:

  • Installed escalators and elevators at West and East ends of the project
  • Ongoing masonry near the West end of the project as well as in the center
  • Continued concrete pours on metal decks
  • Ongoing steel deck and detailing throughout the project
  • Began installation of curbs in West end and just east of the start/finish line

 


Injectors:

  • Began pouring concrete stairs for the far west Injector
  • Finalizing structural steel installation  

DAYTONA Rising Update

 

Neighborhoods:

  • Finalizing initial development of neighborhood bars, guest services, bathrooms and bistro concessions
  • Ongoing installation of HVAC systems in the West and East ends as well as just east of the start/finish line

DAYTONA Rising Update

DAYTONA Rising Update

Miscellaneous:

  • Ongoing demolition of the Turn 1 grandstands

About DAYTONA Rising

DAYTONA Rising is a $400 million reimagining of an American icon – Daytona International Speedway. Five expanded and redesigned entrances, or “injectors,” will lead fans to a series of escalators and elevators, transporting them to three different concourse levels. Each level features spacious social areas, or “neighborhoods,” along the nearly mile-long frontstretch. At the conclusion of the redevelopment, Daytona International Speedway will have approximately 101,000 permanent, wider and more comfortable seats, twice as many restrooms and three times as many concession stands. In addition, the Speedway will feature over 60 luxury suites with track side views and a completely revamped hospitality experience for corporate guests. 

DAYTONA Rising: Reimagining an American Icon, expected to create 6,300 jobs, $300 million in labor income and over $80 million in tax revenue, will be completed in time for the 2016 Rolex 24 At Daytona and DAYTONA 500. DAYTONA Rising was recently cited as a key source of expected job growth in Volusia County as part of the Manpower Employment Outlook Survey. 

Toyota recently became the first Founding Partner of DAYTONA Rising, joining the Speedway to help provide the very best experience for fans through over 20,000 square feet of engagement area, branding rights for the Toyota Injector and one of the new neighborhoods. 

Barton Malow is serving as the design-builder for the project. In addition to DAYTONA Rising, Barton Malow has renovated the University of Michigan “Big House” and the Rose Bowl. 

ROSSETTI, an award-winning architectural design and planning firm for the past 40 years, which headed the design for Ford Field NFL Stadium, University of Notre Dame Compton Family Ice Arena and five Major League Soccer Stadiums, is leading the master planning of the DAYTONA Rising site. 

Race fans can follow the progress of the DAYTONA Rising project by visiting www.DAYTONARising.com and connecting with Daytona International Speedway on Twitter, Facebook and Pinterest. Also, fans can see the construction project up close by taking one of the daily tours available at the Speedway on non-event days throughout the year. Visit www.daytonainternationalspeedway.com/tours or the Speedway Ticket and Tours Building for more information. 

For tickets and more information on Daytona International Speedway events, visit www.daytonainternationalspeedway.com or call 1-800-PITSHOP.  

About Daytona International Speedway

Daytona International Speedway is the home of "The Great American Race" - the DAYTONA 500. Though the season-opening NASCAR Sprint Cup event garners most of the attention - as well as the largest audience in motorsports - the approximately 500-acre motorsports complex boasts the most diverse schedule of racing on the globe, thus earning it the title of "World Center of Racing." In addition to eight major weekends of racing activity, rarely a week goes by that the Speedway grounds are not used for events that include civic and social gatherings, car shows, photo shoots, production vehicle testing and police motorcycle training.

Aug 28 | Scout Days Returns for the Roar Before The Rolex 24 on Jan. 9-11

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Scouts will also get to camp in the famous infield of Daytona and enjoy special activities such as fishing on Lake Lloyd, infield tours, scavenger hunts, and more. They will also receive a special event patch to commemorate the visit.

Scout Days

Scout Days, an unique event that mixes the high-speed action of sports cars with two nights of camping and scouting activities, will return to The Roar Before The Rolex 24 on Jan. 9-11, the three-day test session in advance of the 53rd Anniversary Rolex 24 At Daytona. Tickets for Scout Days are now on sale.

Boys and Girls Scouts from throughout the Southeast will be able to watch the stars of the TUDOR United SportsCar Championship and the Continental Tire Sports Car Challenge as they turn laps on “World Center of Racing’s” 3.56-mile road course and prepare for their respective season-opening events. 
Scouts will also get to camp in the famous infield of Daytona and enjoy special activities such as fishing on Lake Lloyd, infield tours, scavenger hunts, and more.  They will also receive a special event patch to commemorate the visit.
DIS has been hosting Scout Days at the Roar Before The Rolex 24 since 2010.

Scout Days admission, which includes two nights of tent camping as well as $10 DAYTONA Dollars good at any Speedway concession stand, is $30 per person if purchased on/before Dec. 1.  Afterward, admission for Scout Days is $40 per person.  To purchase Scout Days admission, call (877) 306-RACE (7223) or visit www.daytonainternationalspeedway.com/scout.  Each family must register individually.

In addition to the testing sessions, the Roar Before The Rolex 24 will also feature fan forums, pit stop demonstrations and tech talks for all race fans.

The season-opening 53rd Anniversary Rolex 24 At Daytona is scheduled for Jan. 24-25.

Fans can follow sports cars at www.imsa.com, go on Twitter at TUDOR United SportsCar Championship (@UnitedSportsCar) and the Sunoco Rolex 24 At Daytona Challenge (@SUNOCO_UK). Fans can also stay connected with Daytona International Speedway on Twitter, Facebook, Instagram and Pinterest for the latest news all season long.  Fans can follow the latest on DAYTONA Rising, the $400 million frontstretch renovation at the “World Center of Racing” by using #DAYTONARising on Twitter or visiting www.daytonarising.com.

Aug 27 | DAYTONA Rising Welcomes CommScope as First Technology Partner in Expanding “We Built Daytona” Marketing Platform

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CommScope will deploy a new communications infrastructure at DIS providing the facility with the bandwidth and flexibility to offer services that will enhance a fan’s experience, as well as improve stadium operations.

CommScope

Daytona International Speedway (DIS) today announced CommScope, Inc., a global leader in infrastructure solutions for communications networks, has become the first technology partner in the expanding “We Built Daytona” marketing platform supporting the unprecedented $400 million DAYTONA Rising redevelopment project.  

CommScope will deploy a new communications infrastructure at DIS providing the facility with the bandwidth and flexibility to offer services that will enhance a fan’s experience, as well as improve stadium operations.  

The “We Built Daytona” platform is designed specifically for partners involved in the construction of DAYTONA Rising and enables them to showcase their involvement through a marketing presence (once their role in the project begins). Financial terms of the agreement were not disclosed. 

“We’re thrilled to welcome CommScope to our ‘We Built Daytona’ roster of partners, and we are especially honored to recognize them as the first technology partner for the platform,” said DIS President Joie Chitwood III. “This new infrastructure from CommScope will give us the ability to deliver leading technology services and functions to fans and staff as DIS becomes the world’s first motorsports stadium.” 

CommScope will deploy approximately 220 miles of SYSTIMAX® GigaSPEED XL® Category 6 cable, 50 miles of TeraSPEED® single mode fiber optic cable and all terminations supporting digital signage and way-finding, more than 1500 HD displays, synchronized stadium-wide messaging, Wi-Fi connectivity in social areas, and an enhanced audio experience. This upgrade to DIS will offer the same amenities that sports fans have come to expect in stadiums and arenas around the country.  

For stadium operations staff, the new infrastructure will enable DIS to provide critical security measures such as high resolution security cameras, HVAC control, lighting control, and other fire and life safety services.

“Daytona International Speedway is an American icon, and we are excited that CommScope will be a part of its transformation,” said Kevin St. Cyr, senior vice president of Enterprise Solutions, CommScope. “The advanced connectivity solutions that we will put in place will ensure that DIS can support the needs of racing fans in 2016 and beyond.”

In addition to the immediate new services CommScope’s communications solutions will support, it will also allow DIS to grow with the changing times as necessary. The new network infrastructure will provide a future-proof capability, enabling DIS to offer future services such as Ultra HD support and Wi-Fi throughout the property, without any additional upgrades. 

CommScope joins five other companies aboard the “We Built Daytona” platform, including Kingspan, a market leader in sustainable building product technology; USG Corporation (NYSE:USG), a leading building products company; Sherwin-Williams, an industry leader in the development of technologically advanced paint and coatings; Big Ass Fans, a ceiling fan design and engineering company; and ROSSETTI, an award-winning architectural design and planning firm that is leading the master planning of the DAYTONA Rising project. 

Following construction, CommScope will receive special recognition as a “We Built Daytona” partner within the facility, along with corporate hospitality opportunities for entertaining guests during major events.

 

About DAYTONA Rising

DAYTONA Rising is a $400 million reimagining of an American icon – Daytona International Speedway. Five expanded and redesigned entrances, or “injectors,” will lead fans to a series of escalators and elevators, transporting them to three different concourse levels. Each level features spacious social areas, or “neighborhoods,” along the nearly mile-long frontstretch. At the conclusion of the redevelopment, Daytona International Speedway will have approximately 101,000 permanent, wider and more comfortable seats, twice as many restrooms and three times as many concession stands. In addition, the Speedway will feature over 60 luxury suites with track side views and a completely revamped hospitality experience for corporate guests. DAYTONA Rising: Reimagining an American Icon, expected to create 6,300 jobs, $300 million in labor income and over $80 million in tax revenue, will be completed in time for the 2016 Rolex 24 At Daytona and DAYTONA 500. DAYTONA Rising was recently cited as a key source of expected job growth in Volusia County as part of the Manpower Employment Outlook Survey. 

Toyota recently became the first Founding Partner of DAYTONA Rising, joining the Speedway to help provide the very best experience for fans through over 20,000 square feet of engagement area, branding rights for the Toyota Injector and one of the new neighborhoods. 

Barton Malow is serving as the design-builder for the project. In addition to DAYTONA Rising, Barton Malow has renovated the University of Michigan “Big House” and the Rose Bowl. 

ROSSETTI, an award-winning architectural design and planning firm for the past 40 years, which headed the design for Ford Field NFL Stadium, University of Notre Dame Compton Family Ice Arena and five Major League Soccer Stadiums, is leading the master planning of the DAYTONA Rising site. 

Race fans can follow the progress of the DAYTONA Rising project by visiting www.DAYTONARising.com and connecting with Daytona International Speedway on Twitter, Facebook and Pinterest.  Also, fans can see the construction project up close by taking one of the daily tours available at the Speedway on non-event days throughout the year. Visit www.daytonainternationalspeedway.com/tours or the Speedway Ticket and Tours Building for more information. 

For tickets and more information on Daytona International Speedway events, visit www.daytonainternationalspeedway.com or call 1-800-PITSHOP.

 

About Daytona International Speedway

Daytona International Speedway is the home of "The Great American Race" - the DAYTONA 500. Though the season-opening NASCAR Sprint Cup event garners most of the attention - as well as the largest audience in motorsports - the approximately 500-acre motorsports complex boasts the most diverse schedule of racing on the globe, thus earning it the title of "World Center of Racing." In addition to eight major weekends of racing activity, rarely a week goes by that the Speedway grounds are not used for events that include civic and social gatherings, car shows, photo shoots, production vehicle testing and police motorcycle training.

 

About CommScope

CommScope (www.commscope.com, NASDAQ: COMM) has played a role in virtually all the world’s best communication networks. We create the infrastructure that connects people and technologies through every evolution. Our portfolio of end-to-end solutions includes critical infrastructure our customers need to build high-performing wired and wireless networks. As much as technology changes, our goal remains the same: to help our customers create, innovate, design, and build faster and better. We’ll never stop connecting and evolving networks for the business of life at home, at work, and on the go.

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OWN A PIECE OF HISTORY

Fanatics Authentic offers timeless collectibles from Daytona as part of the historic DAYTONA Rising redevelopment

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