Feb 06 | Toyota Becomes First Founding Partner of Historic DAYTONA Rising Project At Daytona International Speedway


Extends Multi-Year Partnership At Several International Speedway Corporation Properties

Toyota Injector Outside View

CHICAGO and DAYTONA BEACH – International Speedway Corporation (NASDAQ Global Select Market: ISCA; OTC Bulletin Board: ISCB) (“ISC”) today announced a groundbreaking, multi-year partnership with Toyota Motor Sales (TMS) U.S.A., Inc. that will make Toyota the first Founding Partner at Daytona International Speedway as part of its unprecedented $400 million DAYTONA Rising redevelopment project.

DAYTONA Rising is ISC’s complete reimagining of the fan and sponsor experience at its iconic Daytona International Speedway, a multi-year project encompassing the Speedway’s nearly one-mile long frontstretch that, upon completion in January 2016, will create a world-class facility with premium amenities unmatched in the industry. Financial terms of the agreement were not disclosed.

“When we started drafting the designs of DAYTONA Rising, we envisioned partnering with equally forward-thinking organizations like Toyota to bring forth the very best experience for our fans and guests,” said ISC Chief Executive Officer Lesa France Kennedy. “Toyota has been a great partner for many years and we will continue to work together to enhance the fan experience at many of our facilities across the country.”

Beginning in 2015, the 11-year agreement will provide Toyota with naming rights for one of five fan injectors.  The massive, new and redesigned entry statement includes over 20,000 square feet of Toyota engagement and fan experience that vertically spans four concourse levels.

The Toyota brand will also have a presence in the new “World Center of Racing” zone, the central “neighborhood” overlooking Daytona’s famed start/finish line inside the new frontstretch facility. The “World Center of Racing” zone is roughly the area of two football fields where Daytona International Speedway, its partners and race fans will celebrate the history and legacy of racing at the iconic motorsports venue.  Fans will be able to socialize and enjoy themselves in this area prior to, during and after a race.

Ten additional neighborhoods, each the size of a football field, will be located throughout the new frontstretch with custom bar, retail and dining areas, as well as dozens of video screens to provide fans with non-stop views of on-track action while they mingle with friends. Toyota will also have branding rights to a neighborhood near the Toyota injector.

Additionally, Toyota will serve as an official partner of “The Great American Race,” the DAYTONA 500®, and will receive official pace car rights in 2015.

“DAYTONA Rising represents our commitment to delivering engaging and innovative ways for our partners to showcase their brand,” said Daytona International Speedway President Joie Chitwood III. “We’re proud to integrate Toyota into this historic project. Our fans and guests will now enjoy more exciting, innovative and engaging experiences from the moment they enter the new facility to the time they reach their seats and beyond.”

In addition to the Founding Partner status with DAYTONA Rising, Toyota also extended the following sponsorship rights at other ISC venues:

  • Race entitlement sponsorship of the spring NASCAR Sprint Cup Series and Nationwide Series races at Richmond International Raceway®
  • Pace Car rights at Auto Club Speedway®, Chicagoland Speedway®, Kansas Speedway®, Phoenix International Raceway®, Richmond International Raceway® and Watkins Glen International® for each NASCAR major event weekend, as well as Official Vehicle at Route 66 Raceway®

The partnership was announced today at the Chicago Auto Show, the same location where Toyota initially revealed its plans more than 10 years ago to participate for the first time in NASCAR, as part of the NASCAR Camping World Truck Series.

“This is a unique opportunity for Toyota to elevate our brand in the motorsports community, especially through the DAYTONA Rising project,” said Bob Carter, senior vice president of automotive operations of Toyota Motor Sales, USA, Inc. “ISC and Daytona International Speedway will provide strong platforms to interact with our guests and most importantly, our race fans.”

Feb 03 | Once-In-A-Lifetime Experiences Await Fans at The Sprint Unlimited


Fans Can Ride in Grand Marshal Pace Car, Present Winner’s Trophy and Serve as a Honorary Pit Crew Member

DAYTONA BEACH, Fla. – Presenting The Sprint Unlimited winner’s trophy, being a part of driver introductions and riding in a Grand Marshal car are just a few of the unique and exciting prizes that will be available for race fans who attend The Sprint Unlimited At Daytona on Saturday night, Feb. 15 at the “World Center of Racing.”

“The Sprint Unlimited is an event that is designed around the race fans,” said Daytona International Speedway President Joie Chitwood III. “As we kick off the new NASCAR season with this exciting star-studded event, fans in attendance will have the opportunity to participate in significant race roles and win some special experiences that will deliver long-lasting memories.”

Among the upgraded experiences that fans can win when attending The Sprint Unlimited At Daytona International Speedway include:

  • Presenting the winning driver with The Sprint Unlimited trophy
  • Riding in a Grand Marshal car during the pace laps of The Sprint Unlimited
  • Attending the driver’s meeting
  • Honorary pit crew member 
  • Photo with the winning Sprint Unlimited driver in Gatorade Victory Lane
Race fans who already purchased tickets to The Sprint Unlimited may pre-register for the special prizes online at www.DISrewards.com beginning Feb. 3. Fans can also register on-site at DAYTONA Reward Stations powered by Windows located in Sprint FANZONE, the Midway outside Turn 4 and in front of the Daytona International Speedway Ticket and Tours Building.

There will be hundreds of other opportunities for race fans to win prizes such as Daytona 500 and Coke Zero 400 race tickets, Sprint FANZONE passes, Gatorade Victory Lane access, team hauler and garage tours and VIP viewing of driver introductions.

The DAYTONA Reward Stations will also be open the following week on Saturday, Feb. 22 for the DRIVE4COPD 300 NASCAR Nationwide Series race and Sunday, Feb. 23 for the 56th annual Daytona 500 with more opportunities for fans to win prizes.

For the second straight year, The Sprint Unlimited will feature 2013 NASCAR Sprint Cup Series pole winners and past champions of The Sprint Unlimited. 

Twenty drivers are eligible for the 75-lap race including six-time NASCAR Sprint Cup Series champion Jimmie Johnson, Dale Earnhardt Jr., Jeff Gordon, Kevin Harvick and Tony Stewart, who is scheduled to make his return to competition for the first time since suffering injuries the summer of 2013.

Tickets for The Sprint Unlimited are available for purchase at www.daytonainternationalspeedway.com or by calling 1-800-PITSHOP. Children 12 and under are free in general admission grandstands and the Sprint FANZONE.

Fans can follow Miss Sprint Cup (@MissSprintCup) on Twitter and stay up to speed on the latest news by using the hashtag #SprintUnlimited.

For more information on tickets for the 56th annual DAYTONA 500 and Sprint FANZONE/Pre-Race access, race fans can go online at www.daytonainternationalspeedway.com or call 1-800-PITSHOP.

Fans can follow NASCAR on Twitter (@NASCAR) and stay up to speed on the latest news by using hashtags #NASCAR, #DAYTONA500 and #ROADTODAYTONA.  Stay connected with Daytona International Speedway on Twitter, Facebook, Instagram and Pinterest for the latest news all season long.

Fans can also follow the latest on DAYTONA Rising, the $400 million frontstretch renovation at the “World Center of Racing” by using #DAYTONARising on Twitter or visiting www.daytonarising.com.

Jan 30 | Fox Sports Go to Live Stream DAYTONA 500


Fox Sports Go to Live Stream DAYTONA 500

DAYTONA, FL (January 30, 2014) – For the first time ever, FOX Sports GO, the app that provides live streaming video of FOX Sports content, is set to offer live, streaming coverage of the DAYTONA 500 on Sunday, Feb. 23. FOX Sports GO features two separate live streams of the 56th running of the Great American Race:  the customary FOX Sports broadcast in English and the FOX Deportes telecast in Spanish.

“We’re giving fans the ability to watch the biggest race of the year wherever they go,” said Eric Shanks, President and COO, FOX Sports. “We’re also making the mobile experience more user friendly by streaming the race through FOX Sports GO and adding the FOX Deportes stream for our Spanish-speaking audience.”

Customers of participating video providers may access the live streams of the Daytona 500 through the FOX Sports GO app for iOS devices, as well as on desktops through FOXSportsGo.com.

The popular NASCAR on FOX broadcast team of Mike Joy, NASCAR Hall-of-Fame driver Darrell Waltrip and Daytona 500-winning crew chief Larry McReynolds again call the race from the FOX Sports booth, while Tony Rivera, Luis Rodriguez and Diego Mejia call the action on-track all season long for FOX Deportes.

Chris Myers and Michael Waltrip return trackside to the FOX Sports’ Hollywood Hotel, with Jeff Hammond providing special insider information from the garage and Steve Byrnes, Krista Voda and Matt Yocum in the pits.

In 2014, FOX Deportes, the No. 1 U.S. sports network in Spanish, again offers coverage of 13 points-paying NASCAR Sprint Cup Series races, seven of which are carried live, including the DAYTONA 500.  In addition, FOX Deportes offers coverage of THE SPRINT UNLIMITED and DAYTONA 500 QUALIFYING.

Launched in October 2013, FOX Sports GO provides live streaming of FOX Sports 1, FOX Sports 2, FOX Deportes and select FOX Sports broadcast events and programs so fans can take the games with them wherever they go. Subscribers of participating TV providers can enjoy access to live games and events through FOX Sports GO year-round.

To follow the event on Twitter, use the Hashtag #Daytona500 and follow @NASCARonFOX, @NASCAR and @DISUpdates.

About FOX Sports

FOX Sports is the umbrella entity representing 21st Century FOX’s wide array of multi-platform US-based sports assets.  Built with brands capable of reaching more than 100 million viewers in a single weekend, FOX Sports includes ownership and interests in linear television networks, digital and mobile programming, broadband platforms, multiple web sites, joint-venture businesses and several licensing partnerships.  FOX Sports includes the sports television arm of the FOX Broadcasting Company; FOX Sports 1; FOX Sports 2; Fox’s 22 regional sports networks, their affiliated regional web sites and FSN national programming; FOX Soccer Plus and FOX Soccer 2Go; FOX Deportes and FOX College Sports.  In addition, FOX Sports also encompasses FOX Sports Digital, which includes FOXSports.com on MSN, FOX Sports GO, Whatifsports.com and Yardbarker.com.  Also included in the Group are FOX’s interests in joint-venture businesses Big Ten Network, BTN 2Go and STATS, LLC, as well as licensing agreements that establish the FOX Sports Radio Network.

Jan 26 | Action Express Racing Victorious In 52nd Anniversary Rolex 24 At Daytona


Action Express Racing Victorious In 52nd Anniversary Rolex 24 At Daytona

2014 Rolex 24 Victory Lane

DAYTONA BEACH, Fla. – More than 23 and a half hours of grueling and demanding racing came down to a four-lap dash to the finish as Action Express Racing and the No. 5 Corvette DP held off Wayne Taylor Racing and the No. 10 Corvette DP to win the 52nd anniversary Rolex 24 At Daytona on Sunday at Daytona International Speedway.

After a late full course caution, Portugal’s Joao Barbosa in the No. 5 car was able to hold off Italy’s Max Angelelli in the No. 10 car to win the debut event of the IMSA TUDOR United SportsCar Championship by a margin of 1.461 seconds.

Brazil’s Christian Fittipaldi and France’s Sebastien Bourdais joined Barbosa on the winning team. The overall Rolex 24 win was the second for Fittipaldi and Barbosa and the first for Bourdais.

“I didn’t want to see it (the final caution),” Barbosa said. “I had quite a good gap and cushion so I could manage traffic. I was getting quite worried initially because I kept hitting traffic at the wrong moments. When the yellow came, I was struggling with the car. The gears weren’t as smooth as I would have liked it. They were sticking a little bit.

“These Action Express guys are the best. And my teammates…what a phenomenal job. We had a little hiccup during the night but we still had plenty of time to come back and that’s what we did. We kept fighting to the end.”

“I can tell you, I tried everything, adjust all I had in the car, to settle the car, to find a good balance, a good run," Angelelli said. “But I did not have enough for him.”

The victory also had some local flavor. Bob Johnson, owner of Action Express Racing, is from Daytona Beach while Barbosa now resides in nearby Ormond Beach. Action Express Racing, which also won Rolex 24 overall in 2010, also took third place overall with the No. 9 Corvette DP with drivers Burt Frisselle, Brian Frisselle, John Martin and Dabien Giroix.

“It’s one of these big races that you want to put on our resume,” Bourdais said.

The No. 5 winning car covered 695 laps, 2,474.2 miles in the Rolex 24.

Wayne Taylor, owner of the No. 10 car, made a return to the cockpit for this year’s Rolex 24 to drive alongside his sons Ricky and Jordan and Angelelli, who is a longtime Taylor Racing driver.

While runner-up honors were disappointing, Wayne Taylor said he thoroughly enjoyed the driving experience with his sons and Angelelli.

“It was an incredible weekend, an emotional weekend to be in a situation to have my kids and Max is like my oldest kid, to be together. We’ve known each other for the last 20 years.” 

The No. 54 CORE autosport ORECA FLM09 and drivers Jon Bennett, James Gue, Colin Braun and Mark Wilkins claimed the first-ever Rolex 24 class win in the Prototype Challenge. 

“These guys did such a good job and I think it comes down to the preparation that we had over the wintertime,” Braun said. “We worked really, really hard to come up with a plan that we wanted to stick with and we just come prepared this weekend and executed our plan down to being quickest in both practices before qualifying, qualifying on the pole, winning the race. I think we must have led the most laps.”

The GTD class (GT Daytona) victory came down to an intense last lap battle between the No. 555 Level 5 Motorsports Ferrari 458 Italia and the No. 45 Flying Lizards Motorsports Audi R8.

A last-lap judgment call by IMSA officials made winners of Audi drivers Spencer Pumpelly, Markus Winkelhock, Nelson Canache Jr. and Tim Pappas.

Winkelhock appeared to have been forced off the track in the infield by No. 555 Ferrari F458 Italia driver Alessandro Pier Guidi as the cars streaked through the infield. Though the Ferrari was first to the checkered flag, IMSA initially imposed a stop-plus-75-second penalty on the No. 555, enough to give the victory to the No. 45 Audi.

But after further review, IMSA reversed the ruling and awarded the win to the Ferrari team, which also included Scott Tucker, Jeff Segal, Townsend Bell and Bill Sweedler. The Audi team was relegated to second place.

“The winning team is now declared the winner,” Sweedler said following the announcement in the Infield Media Center. 

In the GTLM class (GT Le Mans), the No. 911 Porsche North America Porsche 911 RSR with Nick Tandy, Richard Lietz and Patrick Pilet edged the No. 55 BMW Z4 GTE of Bill Auberlen, Andy Priaulx, Joey Hand and Maxime Martin by 2.838 seconds to take the class victory as well as sixth overall. 

“We knew Daytona, the circuit, would be good for the characteristics of our car,” Tandy said. “We knew if the car was going to run well, we would be competitive for sure. The Roar was a really good time to get a lot of work done. Normally it’s a time where you can refine settings and little details, it was really a good three days to prepare for the race. We really expected to be good and competitive.

The victory was the 40th class triumph for the Porsche 911.

Tickets for all upcoming Budweiser Speedweeks 2014 events are available online at http://www.daytonainternationalspeedway.com or by calling 1-800-PITSHOP.

Fans can also stay connected with Daytona International Speedway on TwitterFacebookInstagram and Pinterest for the latest news all season long.  Fans can follow the latest on DAYTONA Rising, the $400 million frontstretch renovation at the “World Center of Racing” by using #DAYTONARising on Twitter or visiting www.daytonarising.com.

Jan 24 | Blackstock, Freiberg Win BMW Performance 200 After Penalty


Blackstock, Freiberg Win BMW Performance 200 After Penalty

DAYTONA BEACH, Fla.– Fall-Line Motorsports co-drivers Shelby Blackstock and Ashley Freiberg claimed their first IMSA Continental Tire SportsCar Challenge victory in Friday’s BMW Performance 200 when the No. 96 Turner Motorsport BMW M3 originally scored as the winner was excluded from the race due to a technical infraction.

Freiberg became the first woman to win overall in Continental Tire Challenge history. It also was the first Continental Tire Challenge victory for Blackstock, the son of singer/actor Reba McEntire.

“It’s awesome,” said Blackstock, whose previous best Continental Tire Challenge result was a third at Kansas Speedway last year. “I can’t thank the Fall-Line team enough. They gave me an awesome car and made awesome calls to put me in position. I’m pretty speechless right now. I’m a little disappointed I didn’t get to celebrate on the podium, but I couldn’t be happier.”

Ashley might be a little spoiled now. It took me more than two years to finally win one, and she wins in her first start. I hope she doesn’t think this series is easy. But she did an awesome job today.”

Freiberg is the fourth female class winner in the Continental Tire Challenge, coming nearly a year to the day after Lara Tallman took a Street Tuner (ST) class victory in the 2013 BMW Performance 200, also at Daytona International Speedway.

“I can’t describe the feeling – it’s everything I could ask for,” Freiberg said. “I’ve got to thank Fall-Line for putting me in one of their cars. Shelby helped me a ton, and he really drove the wheels off the car. It's definitely awesome. I’m pretty realistic and I understand that wins are not easy to get – especially winning at Daytona with all its history. That makes it all the more sweeter.”

Blackstock and Freiberg led what turned out to be a 1-2 sweep for Fall-Line Motorsports, as John Edwards and 18-year-old Trent Hindman took second in the No. 46 Trim-Tex/Criocco Ozzimo/Atlas Acon/DFL Interiors BMW M3.

“It’s a great day for Fall-Line and a great day for BMW,” Edwards said. “It’s bittersweet for me, because it turns out I threw it away with the tech issue – but that’s racing. It was a good point’s day to start the season, and a great day for the team.”

Third place went to Michael Marsal and Tom Kimber-Smith in the No. 97 Turner Motorsport BMW M3 ahead of 15-year-old Kaz Grala and Hugh Plumb in the No. 03 Rum Bum Racing BMW M3. James Davison and Joel Janco completed the top five in the No. 09 TRG-AMR North America Aston Martin Vantage.

Murillo Racing Takes First ST Victory

Jeff Mosing followed up his first career pole by joining Eric Foss in taking their first ST victory, also the first for Murillo Racing, in the No. 56 Mosler Motorcars BMW 328i.

“What we did today was three years in the making,” Mosing said. “I’m real excited to be running with such a competent team. Ken Murillo is a real magician when it comes to setting up BMWs.”

Foss passed Greg Liefooghe for the lead in the chicane at the end of the Daytona Superstretch with 15 minutes remaining, leading a group of five cars battling at the front. While Foss was making his move, Ryan Eversley and Michael Valiante tangled at the entrance of the chicane and spun. Eversley was able to continue in the No. 75 Compass360 Racing Honda Civic Si, but Valiante could not continue in the No. 93 HART Honda Civic Si, bringing out the race-ending caution.

“Greg was doing an awesome job, and raced me real close and clean,” Foss said. “I got a little nervous when I saw the Cayman coming up (Cory Friedman in the No. 24 Autometrics Motorsports Porsche), but everything worked out. Ken Murillo is the best engineer I’ve ever worked with. He knows what it takes to take a car to the finish line.”

Liefooghe and Tyler Cooke took second in ST in the No. 81 BimmerWorld Racing BMW 328i. Friedman and David Baum finished third in class, their best finish in the Continental Tire Challenge.

The next race for the Continental Tire SportsCar Challenge will be its debut at Sebring International Raceway on Friday, March 14.

Jan 24 | Daytona International Speedway to be New Home of the Motorsports Hall of Fame of America


Daytona International Speedway to be New Home of the Motorsports Hall of Fame of America

NOVI, MI and DAYTONA BEACH, Fla. – Two of the greatest names in racing soon will share the same address. The Motorsports Hall of Fame of America, motor racing’s Cooperstown, announced today that it will move its operations and collection of historic racing machines and memorabilia from the Detroit area to the ”World Center of Racing,” Daytona International Speedway by January 2016.

The move coincides with the scheduled January 2016 completion of DAYTONA Rising, the speedway’s $400 million frontstretch renovation project currently underway.

Plans call for the Hall of Fame's displays featuring cars, images, stories and bronze sculptures of 209 icons of American motorsports to be located in the Daytona International Speedway Ticket and Tours Building, which was formerly known as the “DAYTONA 500 Experience.”

Vehicles and artifacts representative of the diversity of motorized competition celebrated by the Hall of Fame, including Open Wheel, Stock Cars, Motorcycles, Aviation, Drag Racing, Sports Cars and Powerboats, will be exhibited as a regular part of the tours admission at Daytona International Speedway all year long. 

“The partnership between Daytona International Speedway and the Hall of Fame is a match made in racing heaven,” said Ron Watson, president of the Motorsports Hall of Fame of America. “The Hall gets a home within one of America’s most famous and best-loved sports venues.  Race fans and tourists who come to Daytona will have another great attraction to visit throughout the year.”

“Daytona International Speedway is an iconic racing venue and will be a fitting home to the Motorsports Hall of Fame of America,” Daytona International Speedway President Joie Chitwood III said. “Having the Motorsports Hall of Fame of America right here in Daytona will complement DAYTONA Rising and provide another reason for race fans to visit Daytona International Speedway.”

Daytona International Speedway offers three different types of tours – a 30-minute, 90-minute All-Access and a three-hour VIP tour. More information on the tours can be found at www.daytonainternationalspeedway.com/tours.

In addition, the champion Daytona 500 car will continue to be on display at the Daytona International Speedway Ticket and Tours building and be a part of the Speedway tours.

DAYTONA Rising, which broke ground last July at Daytona International Speedway, is a $400 million reimagining of an American icon – Daytona International Speedway. Five expanded and redesigned entrances, or “injectors,” will lead fans to a series of escalators and elevators, transporting them to three different concourse levels. Each level features spacious social areas, or “neighborhoods,” along the nearly mile-long frontstretch. At the conclusion of the redevelopment, Daytona International Speedway will have approximately 101,000 permanent, wider and more comfortable seats, twice as many restrooms and three times as many concession stands. In addition, the Speedway will feature over 60 luxury suites with track side views and a completely revamped hospitality experience for corporate guests.  DAYTONA Rising: Reimagining an American Icon, expected to create 6,300 jobs, $300 million in labor income and over $80 million in tax revenue, will be completed in time for the 2016 Rolex 24 At Daytona and DAYTONA 500.  Fans can follow the project online by using #DAYTONARising on Twitter or visiting www.daytonarising.com.

Tickets for the next Motorsports Hall of Fame of America induction ceremony, August 6, 2014 at the Fillmore Theater in Detroit, can be purchased by calling 248-349-7223 or through the Hall of Fame's website www.mshf.com

Fans can also stay connected with Daytona International Speedway on Twitter, Facebook, Instagram and Pinterest for the latest news all season long.



Tickets? Questions? Call 1-800-PIT-SHOP

© 2014 Daytona International Speedway

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