From sunrise to sunset and all through the night, witness as both man and machine are pushed to the limit in this twice-around-the-clock marathon, which has welcomed racing legends from across the motorsports universe since 1962. Celebrate the start of the IMSA WeatherTech SportsCar Championship season with the Rolex 24 At DAYTONA on January 28 and 29

Experience the Rolex 24 At DAYTONA for the exciting on-track action and be amazed at the level of fan access you have to the stars and cars of North America's Most Prestigious Sports Car Race! From the full-field autograph session the morning of the race, to garage access, the boardwalk carnival, and live entertainment throughout the weekend. The Rolex 24 is the ultimate fan experience to start the 2023 season! 

New for 2023, all four-day and two-day infield Rolex 24 admissions include garage access! 

  • There is no event like the Rolex 24 At DAYTONA.

    It delivers an all-star driving lineup consisting of IMSA regulars plus drivers from other racing disciplines such as NASCAR, IndyCar, Formula 1, WEC, and more to create an event experience unlike any other! You're in for a race that you will never forget, with over 24 hours to take in the sights and sounds of the Rolex 24. Get ready to make memories that will last a lifetime.


    Four-Day Admission

    The four-day admission to the Rolex 24 At DAYTONA allows you to experience all of the intense sports car action and enjoy up-close access to the cars, teams, and drivers with garage access! From the garage & UNOH Fanzone to the infield and general admission frontstretch seating, the four-day admission is the best way to experience all that the Rolex 24 At DAYTONA has to offer! Kids 12 and under are FREE. 

    Four-Day admissions include the Roar Before the Rolex 24 on January 20-22! Price increases on January 1st

    Two-Day Admission

    NEW for 2023, the two-day admission to the Rolex 24 At DAYTONA includes garage access on top of infield & frontstretch seating admission for Saturday and Sunday! Kids 12 and under are FREE.

    Two-Day admissions include the Roar Before the Rolex 24 on January 20-22! Price increases on January 1st

    Official Event Hat and Admission Package

    Secure your four-day or two-day admission and receive the official 2023 Rolex 24 At DAYTONA hat with this special ticket package!

    Four-Day Admission and Hat | SOLD OUT


    Two-Day Admission and Hat | SOLD OUT

    General Admission Fronstretch Seating Only (Saturday & Sunday)

    Single Day Admission

    Thursday, January 26

    Single Day Admission for Jan 26


    Friday, January 27 - Race day for the four-hour BMW M Endurance Challenge!

    Single Day Admission for Jan 27


    Sunday, January 29

    Single Day Admission for Jan 29

  • All infield GEICO Campgrounds for the Rolex 24 At DAYTONA are sold out!

    Only a limited amount of outside camping spots remain.

    SOLD OUT Campgrounds 

    • ALL infield car/tent camping
      • GEICO Orange Tent Camping
      • GEICO Park West Tent Camping
    • ALL infield RV camping
      • GEICO Red RV Camping
      • GEICO Yellow RV Camping
      • GECKO Shores at Lake Lloyd Camping
      • GEICO Park West RV Camping
  • The Gold Lot Package

    Designated infield parking, located in the Truck Pad. This package includes:

    • Two (2) 2-day infield/GA/garage wristbands
    • One (1) infield gold lot parking pass.

    Premium Parking

    Park on Speedway property in Frontstretch Parking located directly outside of the frontstretch gates between the Axalta and Sunoco Injector areas. Frontstretch Parking is not in the infield, nor does this parking pass allow the car or its occupants access to the Infield or Stands. Space in Frontstretch Parking is limited so order early!



    Trackside Parking - Lot 4

    Car parking is available for purchase in Lot 4, located outside the Turn 4 tunnel. Lot 4 is not in the infield and separate admission is required to access the infield and frontstretch seating. Space in Lot 4 is limited so order early.

    *Strictly car parking ONLY. No RV's, 5h wheel vehicles, or over-sized vehicles of any kind will be permitted. 

    Infield Parking

    Fans that have purchased an Infield Parking Pass will have access to the infield throughout the weekend via the Turn 1 or Turn 4 tunnels.

    *please call 1-800-PITSHOP for more on parking options for the Rolex 24.

    Free Parking

    Free parking will be available in Lot 3 at One Daytona.

  • Autograph Session

    Nowhere else will you find the greatest sports car drivers all signing autographs at the same time and in the same location. This one-of-a-kind autograph session features more than 200 drivers from the IMSA WeatherTech SportsCar Championship.

    Experience Pre-Race At The Rolex 24 at DAYTONA 

    It's an atmosphere that you'll never forget on the grid before the Rolex 24 At DAYTONA.

    What to do during pre-race at the Rolex 24:

    1. Sign the iconic start/finish line.
    2. Find the perfect spot to watch driver introductions and the cars being rolled down pit lane.
    3. Walk the grid to see your favorite cars.
    4. Wish your favorite drivers "Good Luck" mere moments before the start of North America's most prestigious sports car race.

    24 Hours of Entertainment 

    Live Entertainment 

    Enjoy a variety of bands and musical acts, including Saturday Night Karaoke on the UNOH Fanzone main stage.

    Boardwalk Experience 

    Take in the view from the top of the Ferris Wheel and win a prize playing carnival games all at the boardwalk experience!

  • The all-new Harley J's Experience Package brings you a NEW premium way to experience DAYTONA! With access to a High Banks Suite and trackside viewing just steps away, this premium option is better than ever before!

    • Access to Harley J's Club and High Banks Suite located directly across from Harley J's
    • Trackside Seating - Non-reserved open seating*
    • Indoor Climate-controlled environment with modern amenities and entertainment
    • Premium bar and buffet included
    • UNOH Fanzone and Pre-Race Access
    • Parking pass
    • Souvenir gift
    • Friday - Sunday Access

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    Detailed Hospitality/Harley J's Harleyj4

    *Packages with reserved seating are available. Call 1-800-PITSHOP for more info. 

  • Taste Of The 24 Logo Update 4c


    Taste of the 24 returns in 2023!

    Upgrade your Rolex 24 At DAYTONA race day with a premier dining experience! The Taste of the 24 hosted by The NASCAR Foundation brings the area's best restaurants to the Midway Suites for a gourmet food showcase, with prizes and entertainment on Saturday night, January 28th!

    SOLD OUT  

  • About the Grassroots Motorsports Venue Package!

    PRICE: $125

    Tickets include the following:

    • One Saturday and Sunday infield and frontstretch grandstands general admission ticket with garage access.
    • Free Lot 3 parking.
    • Hot breakfast Sunday morning in a Midway Suite.
    • Eligibility for exclusive behind-the-scenes track experiences.
    • Access to our hospitality tent (except during Infield Ticket Package dinner service on Saturday night).


From on-track to off-track, the action and fun don't stop at the World Center of Racing!  

NEW in 2023, the GTP class makes its debut as the top class in the WeatherTech SportsCar Championship, bringing more cars and stars to battle for the Overall Rolex 24 Championship! 

The experience around the world-famous DAYTONA infield will be as big and exciting as ever. Fans can look forward to: 

  • The full field autograph session 
  • Walking the grid and pre-race ceremonies 
  • The carnival and fireworks return
  • Taste of the 24 presented by The NASCAR Foundation 
  • and so much more! 
The 2023 BMW M Hybrid V8 



Daytona Beach Where you can relax and treat yourself or let the good times go full throttle. In Daytona Beach you have a 500-foot sandy backdrop to unplug, unwind and reconnect. Start your trip off at full speed. Or embrace the tranquility. Venture off the beaten path or take your family for a stroll through history. Get hooked on a new adventure or kick back and savor the local flavor. You have the freedom to be yourself. Your vacation doesn't have to end at the Speedway. Soak up the rays on our beautiful beaches, check out the local attractions and experience all the area has to offer along with your amazing trip to