Fan Hospitality

Whether it's your first time visiting the World Center of Racing or your 24th, take your Daytona International Speedway experience to the next level with any of our fan hospitality options. From indoor seating and world class cuisine to an open bar and celebrating in Mobil 1 Victory Lane, we have everything you need to make your Rolex 24 at DAYTONA experience one you will truly never forget. Take a full 360-degree look at the hospitality offerings you can experience at Daytona International Speedway.  For more details, see below.


The Harley J's Experience Package brings you a premium way to experience DAYTONA! With access to a High Banks Suite and trackside viewing just steps away, this premium option is better than ever before!

  • Access to Harley J's Club and High Banks Suite located directly across from Harley J's
  • Trackside Seating - Non-reserved open seating*
  • Indoor Climate-controlled environment with modern amenities and entertainment
  • Premium bar and buffet included
  • Hard Rock Bet Fanzone and Pre-Race Access
  • Parking pass
  • Souvenir gift


The BMW Champions Club is a great place to be on race day! Located behind pit road, this venue is the premier hospitality experience at the "World Center of Racing." With access to Mobil 1 Victory Lane you can be part of the celebration with the winning driver. From pre-race until one hour after the checkered flag, dine on world-class cuisine, sip on your favorite cocktail from the premium open bar, and enjoy access to first-class banquet and lounge facilities.

  • Access to BMW Champions Club Banquet & Lounge Levels
  • World-class cuisine and open bar (bar service closes at checkered flag)
  • Access to Mobil 1 Victory Lane for post-race ceremonies
  • Event souvenir package (per event weekend)
  • Hard Rock Bet Fanzone and Pre-Race access
  • Daily infield parking included


The Rolex 24 At DAYTONA Lounge provides a premium hospitality experience for individuals or those in small groups. You will enjoy amenities including climate-controlled, relaxed lounge-style seating, flat screen TVs, WiFi, as well as a top-notch buffet and premium bar. From the Rolex 24 Lounge you'll step outside and enjoy our wider seating, all with spectacular views of the track in a location to experience the energy, sights, and sounds of a DAYTONA race day.

  • Indoor and outdoor access to seating
  • Climate-controlled lounge access with upscale amenities
  • Premium food buffet and bar included
  • Hard Rock Bet Fanzone and Pre-Race Access daily
  • Private entrance in the Ally Suite Tower
  • Daily parking included


The greatest way to experience race day at the World Center of Racing is with our VVIP Package! Make memories that last a lifetime at one of the world's most famous tracks with access to exclusive hospitality areas.

• Admission to Rolex 24 At DAYTONA Lounge with all-inclusive food and beverage included (Friday – Sunday)
• Access to BMW Champions Club Banquet & Lounge Levels (Saturday and Sunday)
• Infield Hard Rock Bet Fanzone/Garage Access
• Attend IMSA Drivers Meeting
• Admission to the Taste of the 24 Benefitting the NASCAR Foundation
• Tour the Suite Tower roof overlooking the “World Center of Racing”
• Guided Tour of the Starter Stand
• Seat in Mobil 1 Victory Lane to celebrate with the Champion
• Meet and Greet with Frank Kelleher- Daytona International Speedway President
• Infield Parking
• Personal concierge providing golf cart service throughout the day
• DAYTONA lanyard and VIP Credential